Provision of our service

We mainly use tracking and the associated user behaviour analysis to meet our contractual obligations and to perform pre-contractual measures. The legal basis for this processing of personal data is Article 6 (1) b) of the EU General Data Protection Regulation (GDPR). If tracking is not used to meet our contractual obligations or to perform pre-contractual measures, but to provide the service you visit or use, the legal basis for this processing is Article 6 (1) f) of the EU General Data Protection Regulation (GDPR). To this end, we pursue the legitimate interest of providing you with a smooth and user-friendly service.

Tracking and analysing user behaviour helps us to review and optimise the effectiveness of our service, and to identify and correct any errors and faults. To this end, we also use several services from third-party providers, such as Google. If we use third-party providers, data may be processed outside of the EU in so-called third countries where the level of data protection applied may not match EU standards. This means there is a risk that authorities in third countries may be able to access third-party provider data, possibly without any means of redress, for monitoring or surveillance purposes. We endeavour at all times to adapt our products and services to the needs of our users. Personalisation is an important aspect here. Analysing data obtained from tracking is necessary to make personalised services available to you in accordance with the contractual purpose of XING and to ensure that you gain the greatest possible benefit from XING. The implicit feedback that you provide to us through our tracking of your usage of XING forms an important part of understanding what content you are more or less interested in, and being able to suggest you to other users as a valuable business contact or potential employee. This implicit feedback is enormously important as the information you provide to us is reflective of the past and the present for the most part, and says little about what interests you have with regard to the future. Interest profiles produced, for example, with the help of click data or searches you have conducted often form a better basis for estimating whether you, for example, are interested in finding a new job and what type of job openings you might be particularly interested in. When you delete your user account we delete or anonymise the personal data we have obtained through tracking in order to provide our service.

  • Mouseflow

    We use the web analysis tool Mouseflow from Mouseflow ApS, Denmark. You can opt out of this form of web analysis by clicking on the following link:

  • Read about 3. Information automatically collected through your use of XING

    Small files that enable us to store specific information related to you, the user, on your end device. You can edit the settings of your browser to prevent cookies from being saved.

    Third country:

    A country outside of the European Union.

    EU GDPR:

    The Regulation (EU) 2016/679 of the European Parliament and the Council dated 27 April 2016 on the protection of individuals with regard to the processing of personal data, on the free movement of such data, and on the repeal of the EU Data Protection Directive 95/46/EC.


    Newsletters or status e-mails and advertising for XING’s own similar products and services, or surveys for the purpose of XING’s own market research.

    Personal data:

    Pursuant to Article 4 (1) of the EU General Data Protection Regulation (GDPR), any information relating to an identified or identifiable natural person; an identifiable natural person is one who can be identified, directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data, an online identifier or to one or more factors specific to the physical, physiological, genetic, mental, economic, cultural or social identity of that natural person.


    Pixel: An image file or link to an image file that is added to the website code but not sent to your end device (e.g. PC, smartphone). Pixels are usually used in conjunction with cookies.


    The page on the XING Websites where the personal data made available by the user is displayed in the social network.


    Pursuant to Article 4 (4) of the EU General Data Protection Regulation (GDPR), any form of automated processing of personal data consisting of the use of personal data to evaluate certain personal aspects relating to a natural person, in particular to analyse or predict aspects concerning that natural person’s performance at work, economic situation, health, personal preferences, interests, reliability, behaviour, location or move-ments.

    Social network:

    The contact and communication forums belonging to the applications of the service XING.


    The service XING and the applications belonging to the service XING (XING, kununu, onlyfy. etc.).

    XING Websites:

    All websites, subdomains, aliases, mobile applications, background applications, web services and embedding in third-party websites where the service XING is available.