3. Information automatically collected through your use of XING
Data about you is automatically collated by means of tracking whenever you visit or make use of the XING service. This takes place with the help of various tracking technologies.
How does tracking work?
Data about users and other visitors are collated on our server along with cookies, pixels and similar tracking technologies on end devices.
The purposes of tracking and your opt-out options
One reason for tracking is to ensure and preserve the legitimate interest of the protection of users, the security of user data, XING Websites, and the XING service. To this end, we save the data we record for up to 12 months in its full form. Only a limited number of our employees with the respective authorisation rights have access to this data. The legal basis for this processing of personal data are Article 6 (1) f) and Article 32 of the EU General Data Protection Regulation (GDPR).
Provision of our service
The main purpose of tracking and the analysis of user behaviour that this entails is to provider our service. The legal basis for this processing of personal data are Article 6 (1) b) and Article 6 (1) f) of the EU General Data Protection Regulation (GDPR). You can opt out of tracking by certain third-party providers if you wish.
Measurement and optimisation of advertising
Tracking is also carried out to measure the success of advertising campaigns and optimise the display of advertising. This involves the use of providers such as Google. The legal basis for this processing of personal data is your consent, see Article 6 (1) a) of the EU General Data Protection Regulation (GDPR). You can withdraw your consent at any time.
Tracking of content and your opt-out options
Tracking in embedded third-party content
In some of our applications we make the content of external providers available to you. When it comes to this external content we have no control over the type of tracking used, as responsibility for this lies with the respective external provider. That said, it is possible, if you wish, to opt out of this type of tracking at least within the XING environment.