How does tracking work?

In the so-called "back end", at our web server level, we collect the data of users and third parties, which we use first and foremost for the provision and preservation of the security of the service XING. In the "front end", on your end device, we use cookies, pixels and similar tracking technologies to collect data about users and third parties to enable the provision of our service and the analysis of user behaviour, for the measurement and optimisation of advertising, and for statistical purposes. In addition, we record e.g. whether and when you have opened an e-mail (if your e-mail program permits HTML). Tracking involves the processing of login data (e.g. date and time of the visit, referrer, IP address, cookie ID, location data, product and version information about the browser or app used, device ID or data) and interaction data (e.g. pages viewed or searches carried out). 
When we measure user behaviour for the provision and improvement of our product experience the data is linked during the analysis with your user ID. In all other cases tracking is carried out without any linking to the user ID – for example, to measure the success of advertising campaigns or for statistical purposes. In order to be able to identify you as a user during your visit to XING, we use so-called session cookies. These session cookies are automatically deleted at the end of a session. These cookies are required to be able to use XING. When you register you can choose to remain logged in. If you do, a cookie is then saved in the browser of your end device that means that you don’t need to log in again for as long as the cookie remains saved. We also conduct a very approximate geo-localisation that informs us of the towns/cities you have been to. In order to do this we use your shorted and anonymised IP address, and your geo-coordinates if you have agreed to this on your mobile end device. We do not save your precise location. We only store information about which cities you are in on a regular basis. Specific addresses or geo-coordinates are not saved.

Read about 3. Information we automatically obtain through your use of XING
Cookies:

Small files that enable us to store specific information related to you, the user, on your end device. You can edit the settings of your browser to prevent cookies from being saved.

Third country:

A country outside of the European Union.

EU GDPR:

The Regulation (EU) 2016/679 of the European Parliament and the Council dated 27 April 2016 on the protection of individuals with regard to the processing of personal data, on the free movement of such data, and on the repeal of the EU Data Protection Directive 95/46/EC.

Newsletter:

Newsletters or status e-mails and advertising for XING’s own similar products and services, or surveys for the purpose of XING’s own market research.

Personal data:

Pursuant to Article 4 (1) of the EU General Data Protection Regulation (GDPR), any information relating to an identified or identifiable natural person; an identifiable natural person is one who can be identified, directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data, an online identifier or to one or more factors specific to the physical, physiological, genetic, mental, economic, cultural or social identity of that natural person.

Pixel:

Pixel: An image file or link to an image file that is added to the website code but not sent to your end device (e.g. PC, smartphone, etc.). Pixels are usually used in conjunction with cookies.

Profile:

The page on the XING Websites where the personal data made available by the user is displayed in the social network.

Profiling:

Pursuant to Article 4 (4) of the EU General Data Protection Regulation (GDPR), any form of automated processing of personal data consisting of the use of personal data to evaluate certain personal aspects relating to a natural person, in particular to analyse or predict aspects concerning that natural person’s performance at work, economic situation, health, personal preferences, interests, reliability, behaviour, location or move-ments.

Social network:

The contact and communication forums belonging to the applications of the service XING.

XING:

The service XING and the applications belonging to the service XING.

XING Websites:

All websites, subdomains, aliases, mobile applications, background applications, web services and embedding in third-party websites where the service XING is available.